About Northfen
One team. Three time zones.
Why we exist
Northfen started from a simple observation — most growing brands are stuck between two bad options.
Hire freelancers and spend half your week managing them. Or hire an enterprise agency and pay a premium for junior work run through three account managers. We built Northfen to sit between the two — experienced execution, direct communication, and one coordinated team behind every deliverable.
The team
A hybrid team across the US, Philippines, and Pakistan.
Pakistan
Umar Ibn Tahir
Founder
Strategy, client leadership, and creative direction across every engagement.
Philippines
Corina Basubas
Business Manager
Operations, community, and ecommerce execution — the person keeping the calendar honest.
Pakistan
Abu Huraira
Amazon Expert
Seller Central, listings, A+ content, and PPC restructures for growing catalogs.
Upwork
Top Rated Plus
Job Success
100%
Coverage
24-hour rolling
Ownership
One project lead
How we operate
- 01
Direct communication.
You talk to the person doing the work. No account manager filter.
- 02
Written briefs.
Everything runs off a shared brief — reviewed, versioned, and referenced weekly.
- 03
Internal review.
Every deliverable is reviewed internally before it reaches you.
- 04
One business day response.
On weekdays. Weekends are for weekends.
- 05
Revisions built in.
Revisions aren't a change order — they're part of the engagement.